Port Adelaide has unveiled a commemorative logo ahead of its 150th anniversary in 2020.
SCROLL DOWN FOR VIDEO
Chairman David Koch said at an unveiling on Sunday:
“This historic logo for our 150th anniversary has been two years in the making.
“We undertook an exhaustive, consultative approach engaging several agencies, focus groups, former players and administrators and current players in reaching this outcome.
“We believe we have identified a logo that presents an image of strength that is a statement of Port Adelaide’s past, present and future.”
“When you consider Port Adelaide’s journey, we are confronted with a challenge that no other sporting organisation in the world has had to face. We have one club with two teams, each having a distinct logo in their own right – the Power moniker in the AFL and the Magpies nickname in the SANFL.
“For Port Adelaide to celebrate its 150th anniversary on the national stage we could not authentically do so with just the Power logo, given that logo was introduced in 1997. And of course, we can’t adopt the Magpies logo in the AFL.
“Therefore, we see our 150th anniversary as the perfect opportunity to adopt a commemorative united club logo.”
Introducing our commemorative 150th anniversary logo – our journey to 2020 begins here! #pafc150 pic.twitter.com/1MDnMsVwlO
— Port Adelaide FC (@PAFC) October 13, 2019