A dying Jesus stars in a new ad designed to raise organ donation levels in Australia.
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In the ad, Jesus is convinced to register online to donate his organs while his supportive parents watch on.
According to the ad’s official YouTube clip:
“There’s really never a good time to talk about organ donation. That’s the insight that inspired writer/director Richard Bullock to go all in and cast Jesus Christ as the lead for his latest short film. No doubt this will create some heated discussion. And that’s exactly the point of it all. To get people to talk about organ donation.
“Despite having very successful outcomes for Organ transplants, Australia has relatively low levels of donor registration compared to other countries. This phenomenon has nothing to do with a willingness to donate and more to do with a unique set of issues found in Australia. In fact 80% of Australians say they will donate but only 34% are on the registry.”
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